We Help Businesses To Generate More Revenue Online

Pay Per Click Ottawa

Ottawa

Ontario, Canada

(613) 706-4620

Get Free Quotation

[email protected]

Office Hour: 9:00am to 7:00pm

How We're Different

Having an impressive website, both visually and functionally

Creating an attractive site is only one part of the equation. If a website is difficult to navigate or content too difficult to find, users will get frustrated and leave along with their business. That is where FullView can help. We are dedicated to designing and developing websites that are intuitive to use and maintain.

Because every business has unique needs, our goal is to assess those needs to develop a web solution that is right for you and your site users. Right for you in that it is easy to maintain and make the updates required to keep your site’s content fresh and right for your users in that it is easy to use as well as being attractive. Our web solutions are based on a CMS design (Content Management System) meaning they are easily maintained from a safe secure administration area without the need for any coding knowledge.

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Our web design services & marketing plans will generate extra leads for your business - Increase your business revenue today

You Can Be Assured You Are In Good Hands

WE SPECIALIZE IN PPC MANAGEMENT IN OTTAWA

Pay-Per-Click Management in Ottawa

Pay Per Click (PPC) advertising is an effective solution for Ottawa business owners who are looking to drive traffic to their websites. But in order for that traffic to result in actual conversions, meticulous planning and monitoring are required. At Nova Solutions, we have marketing specialists who have the expertise and commitment to make your PPC campaign a success.

Why PPC Marketing?

With the evolution of cell phones to smart phones and the increased availability and usage of computers in general, consumers today have information literally at their fingertips to help them make purchase decisions. The convenience of searching for the products/services you are looking for via a phone or computer cannot be denied and is a regular occurrence by most consumers today. Search engines have seized this opportunity by allowing advertisers to engage with potential consumers via online ads that are triggered when keyword searches are conducted. Quite simply the company purchases online advertising tied to keywords in specific positions and the search engines display this advertising to the person searching. The advertiser only pays for the ads consumers click on which leads them to the advertisers website versus ads that were not clicked which is just a general impression. In this way clicked ads get advertisers a better return on their advertising investment as the people clicking on these ads are specifically looking for their products/services. This form of advertising is immediate and trackable and as a great way for new organizations that have not yet established organic ranking positions to compete with more established` competition.

PPC Management

While anyone is capable of bidding on PPC keywords on Google and Bing, companies that get the best results are those that hire firms capable of providing professional PPC management. A successful campaign involves more than simply bidding on and winning keywords for your website. Regular monitoring of budget, click-throughs, bounce rates and conversions are essential. After all, if your PPC campaign results in more website visits but does not result in increased sales and more customers, then you are simply throwing your money away.

Call: (613) 706-4620

READY TO PROMOTE YOUR WEBSITE ONLINE?

We Have 10 Years of Experience in Business

DID WE MENTION THAT CLIENTS LOVE WORKING WITH US?

Dr. Ahmad Al-Attar
MorningStar Dental 

“iBestDesigns Agency built our dental clinic website from start to finish, in addition to our logo and digital marketing plan. Since the beginning, the agency spent countless hours to understand our vision, in order to design the website and create contents that suit our need. It is an ongoing process, the agency always comes up with new ideas and thrives to bring the website to the next level.

 

The team is very professional and always available for our business needs. Ahmed goes above and beyond to deliver quality work. We highly recommend them.”

Reem Al-Rawi
ARCHITECT | ARTIST | DESIGNER

“Had a great experience building a creative website with Ahmed and his team. The process was very prompt, comfortable and most importantly; felt the confidence in a great outcome due to the professional insights and extensive knowledge of the iBestDesigns team when it came to making the right decisions for the specific business sector in focus. During the construction of the site, they provided me with site analysis as we discussed different templates that could achieve the goals of the site.

We highly recommend this great and innovative team for any business online needs”

Dr. Ammar
Eagleson Veterinary Clinic

“I had my website and logo built by Ahmed and his team at iBestDesigns Agency. I found Ahmed very professional and helpful. He was creative and smart about my business requirements and knows how to come with ideas that help setup a new business and get it going. He was patient during my busy schedule and was always available to answer my questions and modify the work to make it look better and more professional.

I would definitely recommend him and his team and looking forward to continue working with them”

DID WE MENTION THAT CLIENTS LOVE WORKING WITH US?

Dr. Ahmad Al-Attar
MorningStar Dental 

“iBestDesigns Agency built our dental clinic website from start to finish, in addition to our logo and digital marketing plan. Since the beginning, the agency spent countless hours to understand our vision, in order to design the website and create contents that suit our need. It is an ongoing process, the agency always comes up with new ideas and thrives to bring the website to the next level.

 

The team is very professional and always available for our business needs. Ahmed goes above and beyond to deliver quality work. We highly recommend them.”

Reem Al-Rawi
ARCHITECT | ARTIST | DESIGNER

“Had a great experience building a creative website with Ahmed and his team. The process was very prompt, comfortable and most importantly; felt the confidence in a great outcome due to the professional insights and extensive knowledge of the iBestDesigns team when it came to making the right decisions for the specific business sector in focus. During the construction of the site, they provided me with site analysis as we discussed different templates that could achieve the goals of the site.

We highly recommend this great and innovative team for any business online needs”

Dr. Ammar
Eagleson Veterinary Clinic

“I had my website and logo built by Ahmed and his team at iBestDesigns Agency. I found Ahmed very professional and helpful. He was creative and smart about my business requirements and knows how to come with ideas that help setup a new business and get it going. He was patient during my busy schedule and was always available to answer my questions and modify the work to make it look better and more professional.

I would definitely recommend him and his team and looking forward to continue working with them”

500

PROJECTS DONE

10

YEARS EXPERIENCE

10000

WORKING HOURS

OTTAWA'S TOP PAY PER CLICK SERVICE

WHAT WE DO

Create Goals for your PPC Campaign

There are three questions that will be helpful:

  • Who is targeted by this Campaign? Always remind yourself “who” you are aiming to reach through paid search. When choosing keywords and creating ad text, select terms your audience would search for and create ad text that speaks to their needs. Always be sure the content on your landing page logically aligns with these keywords/ad text to ensure a quality user experience and maximize your ROI. Put yourself in the visitor’s shoes. Would the Keywords and ad text catch your attention or give you helpful information?
  • What the outcome are you looking for? Identify what you would like your user to do once they click on your paid search ad. Include this goal as a call to action in your ad text. Drive visitors to a landing page that easily leads them toward this goal.
  • How will you know the PPC Campaign is a success? Ensure you have set up a way to measure success before launching your campaign. Ensure tracking URLs are set-up to analyze Paid Search traffic. Ongoing analysis of your campaign metrics will reveal keywords you may want to consider pausing and opportunities to grow.

Establish an Easy to Use Campaign Structure

The 2 words to keep in mind here are Relevant and Simple :

Relevant: Create tightly themed ad groups with small groups of keywords. Thumb through each keyword and ensure your ad text is relevant to each keyword contained within each ad group.

Simple: You will be managing your campaign on a daily basis. Ensuring your campaign structure is intuitive and manageable will make monitoring your campaign more effective and will allow you to better identify efficiencies and inefficiencies

Check your PPC Settings in Google Adwords

Be Smart About the Google Network. By default, Google Adwords opts all campaign into the full Google Network. This network of sites includes Google.com, partner sites such as AOL.com & Ask.com, and Display Network sites.

Opting out of the Google Display network is a best practice if you are just getting started. The Display Network will incur thousands of impressions by displaying your ads across thousands of sites. If you are working with a constrained budget, the Google Display network can deplete your budget quickly and compromise your visibility on Google.com. *The Display network can be effective with carefully selected keywords and ad text designed specifically for this type of ad placement. It is always best to revisit this tactic once you have garnered initial learnings from the Google Search network.

Use Local Searches to Your Advantage. By default, Google Adwords will set your campaign live nationally. If you are a local merchant, if you ship to a specific area, or provide service (only) to a specific geographic location, it is a best practice to customize your Location Targeting in Google Adwords. Get to Know Your Account Language. Google Adwords provides options specific to language targeting, ad scheduling, devices. As a best practice, always click into the Settings of each campaign to verify your campaign is set up properly.

In addition to contextual keyword relevancy, there is a technical side to search engine optimization

Where we ensure that your site caters to the search engine’s crawling needs

Technical SEO services tackle on-site SEO issues which consist of hundreds of different elements. It also involves implementing schema and microdata so that your site can display reviews, opening times and business information in search results. You should ensure you have a trustworthy SEO company to audit and optimize your site.

ADDITIONAL PAY PER CLICK OPTIMIZATION

SEO AGENCY INFORMATION

PPC
Advertising

Ad
Management

Real-time
Bidding

Product
Listing Ads

Mobile
Advertising

Google Ad
Grants

We will be ready to make your website live

By combining a good marketing strategy with a well designed site we can help your business generate and convert the leads necessary to excel in today’s competitive marketplace. Our Ottawa Website Development services have helped many business start seeing more leads come to their businesses.

We will be ready to make your website live

Once your website has been completed and tested by our expert team. This is the point where your new website will then be uploaded to your hosting account and made available to the whole world. Now you will be able to promote your website and begin increasing your client base, promoting your products and services as well as providing new information to your current clients.

HOW CAN WE HELP YOU?

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Modern Website DesignGoogle Ads. & PPC ManagementSocial Media ManagementLeads Generatation WebsiteSEO for Existing WebsiteIdeas to Improve MarketingDigital Marketing StrategySocial Media MarketingNew Business LogoOthers (Please Specify)

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