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What Makes You Have a Good or a Poor Website

Almost everyone has a website. While each have their reasons for having a website, majority of website owners today are using it to promote their business and products or services. Well, no matter what your reasons are for having a website, it is important to know whether you have a good one or you might need to consider replacing or improving your existing website.
Does your website serve its purpose or does it seem like your it is not doing anything to deliver you the benefits you deserve to obtain? Here are some questions you may want to ask yourself to help you determine whether you have a good website or it needs some repairs.

  • Does it Convey Clear Message to Visitors?
    It can be so easy to get caught up in building fancy websites and adding various kinds of attractive features. It is important to remember that sometimes, too much is too little. Having too much contents and designs on your website can create confusion.
    During the development of a website, achieving clarity should be one of your first priority. When they visit your website, ask whether or not it conveys the right message you want to deliver your visitors. Business websites must clearly communicate to customers what they can be purchased and why the transaction should be done through their site. Blogs also need to communicate what it is all about and what type of content they receive.
    Clarity is usually obtained through simplicity. Cut out the clutter and the noise on the website to make your message easily understood by your visitors.
  • Is it Easy for Visitors to Use your Website?
    For a website to be really successful, people must be able to utilize it. Appearance and design must not be prioritized over usability. Make sure that when customers visit your website, they will have a smooth and hassle free experience navigating your website. Your website must provide good navigation and excellent readability. A website that lacks usability will certainly struggle to keep the visitors on the website.
  • Does it Focus on my Customers’ Needs?
    A website that is focused on the users or visitors is both accessible and usable. The contents must be made with the visitors in mind. A website that’s focused on the users will be designed and placed with valuable contents that help and interest users. The desires of the users will always be prioritized in the decision that involves the development of the website. A poor website, on the other hand, will focus on the business and service the site provides.
  • Is it Easy to Navigate?
    When working on a website redesign or developing a new site, navigation should always by a main concern. Make sure it is easy for your visitors to find what they’re looking for when visiting your website, unless you want them to view on page of your website and then leave.
    Apart from providing users with a simple way to move through the website, the navigation is commonly used by web designers to create a more aesthetically-appealing website.
    If your answer to these questions is in the affirmative, then you have a really nice website that will drive more visitors and retain your customers.